Mixed feelings about Hustle Culture

This morning I opened LinkedIn and felt a little drained and depressed at the relentless self-promotion that seems to be required of us in our working lives these days. I’m not judging others here – it’s more about the system we all find ourselves in. I do it myself, although I try to keep the cloying factor to a minimum, perhaps to my own detriment.

I don’t mind open promotion - here’s my new book, I’m launching this new product and so on. And there are indeed moments of genuine connection, engagement with ideas and sparks of curiosity and insight on LinkedIn and other social media. Often, I am delighted to read about someone’s exciting news. I enjoy sharing things of value with people. But I rarely think to post pictures of me doing my job. Perhaps I should. I find it challenging though.

When did humblebrags become not only acceptable, but required?

I realise there’s an element of risk posting this, because many of you reading it will feel like I’m talking about you. I’m talking about me, and the hustle culture we’re all in.

I actually think, more than the humblebragging, it’s the requirement to be in constant hustle mode that I find exhausting. A bit like the idea we always need to be smiling (read my post What is toxic positivity, and how to cultivate healthy positivity instead for more on that one)

Not every season can be the harvest. Sometimes we need to rest, to be fallow, to lie deep within the soil in the darkness… or is that just me?

I am still working through my mixed feelings about, and complicity in, LinkedIn (/Insta/Facebook) hustle culture. How do you feel about it… am I out on my own here?

Until next week (maybe!)

Take care of yourself and others

Madeleine

I work with clients from executive leadership teams to the front line, helping them to make clearer decisions about what they want, and adapt faster and more easily to change and transition. I use deep purpose as a key to unlock powerful thriving in work and life.

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Madeleine Shaw